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Allow survey responses to be stored as user attributes

Let teams save survey answers directly into user attributes. This would be useful because survey responses often become targeting, routing, segmentation, and personalization data.

Each survey question should be configurable to “Store answer to a user attribute”. Teams can either choose an existing attribute or create a new one, and responses are then written to that user profile as people answer the survey.


Survey answers should not only live inside survey results. Teams often want to reuse that data elsewhere, for example:

  • Segmenting users based on survey answers

  • Triggering follow-up outbound messages

  • Routing conversations or tickets based on a response

  • Personalizing Messenger content

  • Filtering users in the dashboard

  • Syncing response data into other workflows later

Post type
💡 New feature
What part of Outbound?

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