March 9th, 2026
New
Improved

Hey there from earth!
Dynamic variables are here. You can now personalize messages, changelogs, surveys, and more by automatically inserting customer data like {first_name} and {company_plan} details.
Just type { in the editor to insert a variable. You can also set a fallback value so even if customer data is missing, your messages always read naturally.
You can use dynamic variables in:
Macros and message templates
Workflows
Changelogs and Surveys
Messenger greetings
Make every customer interaction feel personal, without the manual work!
Learn more: Dynamic variables in Featurebase