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Jira Integration

Learn to integrate Featurebase with Jira and the key features.

Written By Kateryna Babenko

Last updated About 2 hours ago

Overview

The Featurebase ↔ Jira integration lets you turn customer feedback into actionable Jira issues and keep their statuses in sync. As work progresses in Jira, Featurebase automatically updates the related posts and notifies users about changes.

You can sync issues across multiple Jira teams and define different sync rules for different Featurebase boards. This gives you full control over how feedback moves through your workflow as your product and teams scale.

Key features:

  • Two-way sync of statuses between Jira and Featurebase posts

  • Manually push Featurebase posts to Jira, and vice versa

  • Link Featurebase posts to existing Jira tasks

  • View Featurebase posts along with its comments from Jira

  • Automatically notify users when the status of their request changes

Example: New feedback in Featurebase is automatically pushed to Jira for your engineers. When the issue status is updated in Jira (for example, Planned → Completed), the related post in Featurebase is updated automatically and all upvoters are notified by email.

Setting up the Jira integration

1

Install the Jira integration

The initial setup to connect your Featurebase organization to Jira:

  1. Go to the Jira Apps marketplace, search for Featurebase, and click Get it now

  2. Once installed, press the Configure button

  3. In Featurebase, go to Settings → Integrations

  4. Click Configure next to Jira and copy the API key

  5. Go back to Jira and paste the Featurebase API key into the Configure page

    • Optional: To connect multiple Featurebase organizations to a single Jira workspace, repeat steps 3-6 from each additional Featurebase organization using its own API key.

  6. Choose the Default project and Default issue type

    • Note: You can also customize these per Featurebase board if different boards should create issues in different Jira projects or with different issue types

  7. Lastly, you can restrict the integration to specific Jira projects to keep the UI cleaner and limit where issues can be created

2

Create rules & configure the integration

Sync rules are used for two-way syncing of statuses between Featurebase posts and Jira issues. This is the most important part of setting up the integration. Syncing between Featurebase and Jira will only work if you set up the rules correctly.

  1. In Featurebase, go to Settings → Integrations → Jira

  2. Then choose ‘Configure rules’

  3. From the top left, choose the Jira team for which you want to map the statuses

  4. Click New Jira rule and configure:

    • The Featurebase status and corresponding Jira status (for every status)

    • Sync direction (explained below)

    • Applicable board (if the rule should only apply to a specific board)

    • Whether to notify users about the status change (If set to Notify, all upvoters will receive an email if you change the status in Jira)

And that's it! Linked posts should sync perfectly from now on!

Jira integration sync rules configuration.

Each sync rule has a direction setting:

  • Bidirectional (Recommended)

    • When a status is updated in either Featurebase or Jira, it will simultaneously reflect in the other platform.

  • Featurebase -> Jira

    • When a status is changed in Featurebase, it will also reflect in Jira. On the other hand, a change in status within Jira will not affect Featurebase.

  • Jira -> Featurebase

    • When a status is changed in Jira, it will also reflect in Featurebase. On the other hand, a change in status within Featurebase will not affect Jira.

How to use

1. Manually push Featurebase posts to Jira

To manually push a post from Featurebase to Jira:

  1. In Featurebase, simply open up the post

  2. Click the Jira icon on the top right

  3. Select ‘Create new issue’

You can quickly see the new issue by pressing the same Jira icon and clicking “View linked issue”

2. Link Featurebase posts to existing Jira issues

Linking Featurebase posts to existing Jira issues is basically the same:

  1. In Featurebase, simply open up the post

  2. Click the Jira icon on the top right

  3. Select ‘Link to existing issue’

You can unlink the issue from the same place.

3. View Featurebase posts along with comments from Jira

While in Jira, you can always see Featurebase posts from the Featurebase tab in the side menu:

Viewing Featurebase posts along with comments from Jira.

And if the Jira issue is already linked to a Featurebase post, you can see the post’s info (like comments, votes, and similar posts):

Viewing Featurebase posts data from Jira.

FAQ

The native integration keeps linked Jira issues and Featurebase posts in sync, but it does not generate Release notes or edit Help Center articles. You can build this workflow using the Featurebase MCP and an automation-capable AI tool.

A scheduled Reader task can monitor completed Featurebase posts and prepare a content brief. If the AI also needs issue details, release notes, or code changes, your AI tool needs separate access to Linear, Jira, or your codebase. Review the brief, then pass it to a separate Writer-only chat to create or edit the relevant Help Center articles.

No, posts created in Featurebase before setting up the Jira integration will not be automatically synced.

Yes. Once you’ve set up the sync rules, the Jira integration automatically adds new posts in Featurebase to your selected Jira team's issues.

The link between the issues will remain. However, you need to set up sync rules for each team by configuring the Jira integration.

Each team can have customized statuses and therefore has to be set up individually again.

Automatic push works for the default team set in your Featurebase Jira integration configuration.

If your auto-push rule is for another team, update the default team in the integration settings to match that team - this will fix the issue and allow automatic pushes to work properly.

Still need help? Ask the team